Privacy Policies: How To Communicate Effectively with Consumers

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Summary -

This paper discusses the regulatory and judicial consequences to your business of failing to make sufficiently clear, accurate and comprehensible privacy disclosures; reports common problems with privacy policies; highlights findings from a new study evaluating the privacy policies of Fortune 500 companies, and offers tips on how to design an effective and clear privacy policy.

Introduction -

If you conduct business with or on behalf of consumers, then you collect, use and share at least some type of personal information about your customers.

Originally published in RUSTKINSELLA consulting media on January 26, 2014.

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