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SALES OR BUSINESS DEVELOPMENT: DOES IT MATTER?

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Law firms are focusing on business development more today than ever. Skills are being taught that will help lawyers change the way they take care of clients forever.

Whether it's called Business Development or Sales, the important point is not what it's called, but how to do it.

In this article, Professional Marketing Advisor Nancy Myrland discusses the mindset that needs to exist for firms to find success in this area.


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Published In: Law Firm Marketing Updates

DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

© Nancy Myrland, Myrland Marketing, Inc. | Attorney Advertising

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