I hope you read my blog yesterday: Want to get clients to a breakfast presentation? Try this and I hope I did not mislead you by the title. I used a “remarkable” breakfast as a tool to get you thinking about differentiating your firm from your competitors.
I suggested that your firm would do very well if there is a client service culture that extends from the most senior lawyer to the most junior person in your mail room. Saying you should strive to develop that culture is one thing, actually doing it is more challenging. Today I want to give you some ideas on how your firm can stand out in the crowd.
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