Marketing is simply building a relationship with prospects that tell them who you are, who you help, and why you are different. It isn't rocket science, but it does require using proven strategies and tactics to achieve optimum results.
For example, any time you present a law firm marketing message, remember to follow the Rule of the Four C's:
Rule 1. Communicate at the point of need...
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Law Firm Marketing Updates
DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.
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