L&S Research Corporation manufactured weight loss and body building supplements marketed under the Cybergencis trade name. The company agreed to stop advertising that the product would be effective in helping the user gain muscle or lose fat and that the product would work for all users. The company also agreed to stop using before and after photographs in the marketing of their products unless the photographs represent the typical experience of the users and the photographs are true representations. The company further agreed to pay a fine of $1.45 million, and maintain records of their compliance with the consent agreement.
Full case and case summary are also available online at: http://www.mlmlegal.com/legal-cases/L&SResearchCorporationProposedConsentAgreement1994.php
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MLM Consulting / Network Marketing Updates, MLM / Direct Sales Updates
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