You likely know the expression:
All things else being equal, people want to do business with people they “know, like and trust.”
How do you best position yourself to be known, liked and trusted?
Has someone selling you ever “connected right away you? What was it about that person that caused you to connect with him or her?
Have you ever met a potential new client representative and really “connected” right away? What do you think you did that caused the client representative to connect with you?
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