LinkedIn to MY Facebook on My Blog - Social Media for Lawyers and Law Firm Staff

Contributor: Doug Cornelius

SUMMARY: There has been a lot of buzz about social media sites. In case you missed it, "You" were Time's Person of the Year for 2006. There is now more user-generated content than media-generated content on the internet. LinkedIn.com claims to have more than 17 million professionals using its site, and Facebook.com claims to have at least 64 million active users. ILTA even has its own group on LinkedIn, with almost 350 members at last count (Many thanks to Jeffrey Brandt, CIO of Cozen O'Connor, for creating that group and individually approving all 350 of its members!). Technorati.com, a website that actively indexes and tracks web content, is actively tracking 112.8 million blogs at last count, and says there are over 175,000 new blogs being created every day. According to Real Lawyers Have Blogs, 39 of the AmLaw 200 firms have bloggers as of August 2007. Justia.com lists over 2,000 blawgs (law blogs) as of February 2008. With all of those people using these sites, if you are not already using them, you must know some people who are using them. With all of those people using social media, lawyers and law firm staff need to consider whether they are useful for personal networking, generating business, recruiting and staying in touch with alumni.

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