Law Firm Marketing: Study Says More Than Half of Web Users Read Blogs

In a new report on the influence of blogs, eMarketer found that in 2010, 51 percent of Internet users in the U.S. -- over 91 million – read blogs, and projects that usage to go to 60 percent (150 million) in four years. 

Folks, that’s a lot of folks.

Like social media networks, blogging enables you to widen the circle of people you engage with for little or no cost to you except time.  When used properly, it becomes a clear, consistent voice for your practice. It entices prospects, referral sources, colleagues, clients and thought leaders to engage you in dialogue.

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DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

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