The Seasonality of Materiality?

more+
less-

A false advertising case filed yesterday in Minnesota federal district court caught my eye: Splash Products, Inc. v. Twinco Romax, LLC and Twinco/Romax Wisconsin, Inc.

It is a rather straightforward false advertising case with the typical legal claims you'd expect to see, but what caught my eye is that the parties are going to be fighting over whether the defendant's windshield washer fluid avoids freezing at 20 degrees below zero, Fahrenheit.

Seems like a rather academic discussion for June, and hopefully the next 5 months, even in Minnesota. Nevertheless, it leaves me wondering about the necessary element of materiality.

Please see full article below for more information.

LOADING PDF: If there are any problems, click here to download the file.


DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

© Winthrop & Weinstine, P.A. | Attorney Advertising

Written by:

more+
less-

Winthrop & Weinstine, P.A. on:

JD Supra Readers' Choice 2016 Awards
Reporters on Deadline

"My best business intelligence, in one easy email…"

Your first step to building a free, personalized, morning email brief covering pertinent authors and topics on JD Supra:

Sign up to create your digest using LinkedIn*

*By using the service, you signify your acceptance of JD Supra's Privacy Policy.

Already signed up? Log in here

*With LinkedIn, you don't need to create a separate login to manage your free JD Supra account, and we can make suggestions based on your needs and interests. We will not post anything on LinkedIn in your name. Or, sign up using your email address.
×
Loading...
×
×