Broadcast stations must charge political candidates the lowest unit rate that they charge any commercial advertiser for a comparable advertising spot during the 45 days before a primary and the 60 days before a general election. Broadcasters need to remember that this applies to state and local races, as well as Federal campaigns, so those charges must be given to candidates for upcoming off-year November elections that are to be held in many states in less than a month. As we've written before, while reasonable access does not apply to spots for state and local candidates, once a station decides to give these candidates access to the airwaves by selling time, most of the other political rules (lowest unit rates, equal opportunities, no censorship) apply.
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