MARKETING MISTAKE: Trying To Be Completely Self-Sufficient

As a partner in a small law firm, it often feels like there is just so much to do to keep the marketing efforts going that no one person can adequately do it all. The sense of being overwhelmed with everything is a common experience among entrepreneurs and business owners, which can easily lead you to either burn out or to work “harder rather than smarter” by trying to be completely self-sufficient. It is a common mistake small business owners make and it feeds into the myth of the “super-hero”—I can do it all and have it all—all at once. Asking for help with your law firms marketing efforts is a sign of strength and wisdom, not weakness and senility.

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DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

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