5 Steps to Reinventing Your Personal Brand


When you want to expand your practice niche or transition to another specialty, here's how.

No matter where you are in your legal career, it may be time for a change - a PERSONAL BRAND change.

Professionals reinvent themselves all of the time. They want to be known for something better or something different. They want their reputations to be respected - and remembered.They also want their brands to help them win new clients.

The key to brand reinvention is to convince others to embrace it - and take you seriously. Dorie Clark, author of How to Reinvent Your Personal Brand, offers these five steps on how to successfully rebuild a brand for business.

Please see full article below for more information.

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DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

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