US News and World Report Law Firm Rankings - Should we Fill it Out? - Ross Fishman

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Starting in 2010, the US News and World Report has expanded its famous rankings to include law firms. The survey is extensive and time-consuming to fill out. Many firms are threatening to boycott the survey, feeling that it is subjective, unreliable, and not something clients use to hire law firms. This marketing-related article by Ross Fishman discusses the background of these rankings, whether firms should fill out the study, and the ramifications of failing to do so.

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DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

© Ross Fishman, Fishman Marketing, Inc. | Attorney Advertising

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