Intellectual Property Group: How can companies save money while adequately protecting their trademarks internationally?

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In This Issue:

*What cost-saving efforts have you recommended in protecting trademarks?

*Do you regularly use the Madrid Protocol for filing trademark applications?

*In which countries have you found the most savings?

*Are any meaningful savings obtained by more carefully screening associates in other countries?

*Are there any steps that clients can take themselves to reduce costs?

*Does more attention to the description of the goods and services produce significant cost savings?

*Do you take into account, in describing the goods and services, how use will be shown in “use” countries, such as the United States?

*Are there certain countries in which you recommend trademark filings? Are there other countries which you avoid?

Please see full publication below for more information.

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DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

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