Should Every Lawyer Be a Star?

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Not every player on a basketball team is expected to be a star; should every lawyer in a law firm expected to be a rainmaker? The question arose when I recently was engaged to facilitate a roundtable discussion among estate planning attorneys. One of the questions asked pertained to the issue of how we motivate associates to engage in developing new work. My response was that not every associate can do this. If the associate is doing good work, if the law firm understands, sets, and monitors the metrics (whether by number of hours, matters or revenue) the associates need to reach, and if the associate reaches the metrics...and both sides accept the compensation being paid to the associate for this effort...then what is the problem? The associate is satisfied with the compensation, the law firm is getting quality work performed at a profit to the firm, and the clients are being well served. What's wrong with this picture?

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DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

© Ed Poll, LawBiz | Attorney Advertising

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