Federal Trade Commission Issues New CAN-SPAM Act Regulations


After a delay of exactly three years, the FTC has provided new guidance and additional rule changes implementing the CAN-SPAM Act of 2003. The FTC’s Statement is especially important for companies that engage in joint e-mail

marketing campaigns, provide “forward-to-a-friend” mechanisms, or transmit any of a wide range of

“transactional or relationship” messages. The following summary describes and analyzes some key provisions of the rule changes and the FTC’s accompanying explanatory statement.

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DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

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