Legal Marketing Book “Courting Your Clients” is a Roadmap to Rainmaking


Courting Your Clients: The Essential Guide to Legal Marketing, a legal marketing book now in its second edition, outlines a step-by-step law firm business development process that includes the latest social media strategies. Attorneys can follow a structured approach to build their practice by speaking, publishing, marketing to current clients, Internet marketing, and more.

LinkedIn, Twitter, blogs, and other social media marketing campaigns geared specifically to law firms are now included in this easy to read book written by legal marketing consultant and author Margaret Grisdela, founder and president of Legal Expert Connections ( Using a law firm blog to syndicate social media content is just one example from the book documenting how lawyers can save time and expand their search engine visibility while attracting more prospects.

Speaking, publishing, referral networking, Internet marketing, and other forms of business development all work together to create a cohesive legal marketing program focused on lead generation, according to Grisdela.

“Courting Your Clients addresses the integration of multiple marketing and public relations tools with simple yet powerful written plans, including a calendar of scheduled campaigns, that make it easier to monitor performance and measure results,” notes Grisdela. At 175 pages, the book can be read and implemented within a matter of days.


Courting Your Clients: The Essential Guide to Legal Marketing

Second edition

Margaret Grisdela, author

ISBN 978-0-9795674-1-4, 175 pages

Published by Legal Expert Connections, Inc.

$29.95 plus shipping

EDITORS: Review copies or author interviews are available on request.

MEETING PLANNERS: The author is available to speak on legal marketing topics.

Contact: Barbara Fornasiero

EAFocus Communications

248.651.7536; cell 586.817.8414

LOADING PDF: If there are any problems, click here to download the file.

DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

© Margaret Grisdela, Legal Expert Connections, a Legal Marketing Agency | Attorney Advertising

Written by:


Legal Expert Connections, a Legal Marketing Agency on:

JD Supra Readers' Choice 2016 Awards
Reporters on Deadline

"My best business intelligence, in one easy email…"

Your first step to building a free, personalized, morning email brief covering pertinent authors and topics on JD Supra:

Sign up to create your digest using LinkedIn*

*By using the service, you signify your acceptance of JD Supra's Privacy Policy.

Already signed up? Log in here

*With LinkedIn, you don't need to create a separate login to manage your free JD Supra account, and we can make suggestions based on your needs and interests. We will not post anything on LinkedIn in your name. Or, sign up using your email address.