Email Marketing: Make Your Campaign Memorable


It is said that the average person can store up to seven things in his or her short-term memory. This does not bode well if you're banking on the idea that a client's memory of his last face-to-face encounter with you will bring him back for more business.

As a legal professional you want to stay top-of-mind with your clients - and make your way into their long-term memory.

This is where email marketing comes in.

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DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

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