Law Firm Marketing: Bing Brings More Facebook Search Results on Board

Bing is betting we’d all like a little more help from our friends when it comes to search, so it has added even more Facebook into its search results in an effort to steer more search traffic from giant rival Google.

Microsoft, the owner of Bing and a minority owner in Facebook, thinks that making this data available in search will prove to be a large competitive advantage since Google does not have access to this data, and is unlikely to anytime soon.

To integrate your friends’ likes into your search results, you’ll need to let Bing access your Facebook account.  Then, every time you search, you’ll see which sites your friends have liked for that search term.  If you want to ask one of your friends a question, you click on their profile picture to send them a Facebook message. 

LOADING PDF: If there are any problems, click here to download the file.

DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

© Law Firm Marketing Experts, The Rainmaker Institute | Attorney Advertising

Written by:


Law Firm Marketing Experts, The Rainmaker Institute on:

Readers' Choice 2017
Reporters on Deadline

"My best business intelligence, in one easy email…"

Your first step to building a free, personalized, morning email brief covering pertinent authors and topics on JD Supra:

Sign up to create your digest using LinkedIn*

*By using the service, you signify your acceptance of JD Supra's Privacy Policy.

Already signed up? Log in here

*With LinkedIn, you don't need to create a separate login to manage your free JD Supra account, and we can make suggestions based on your needs and interests. We will not post anything on LinkedIn in your name. Or, sign up using your email address.