Law Firm Internet Marketing: 7 Steps to Success in Social Media

A couple of months ago I blogged about How to Measure Your Law Firm’s Success With Social Media and find myself wanting to revisit this topic again and again because so many business owners (yes, you are a business owner) continue to struggle with how to measure ROI for social media.

Digital intelligence firm eMarketer just came out with a free report (yes, they want your info, but not your money – see Monday’s blog for why) called Seven Guidelines for Achieving ROI from Social Media that does a nice job of summarizing exactly what marketers need to do to achieve success with their social media marketing programs:

LOADING PDF: If there are any problems, click here to download the file.

DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

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