Preparing an investor pitch deck is a task that most start-up companies encounter in the fund raising process. While almost all companies create investor pitch decks, many fail to do so effectively or with maximum impact. Founder teams often consider the pitch deck an afterthought to a company’s MVP (minimum viable product) or the beta version of its platform, for instance. But that is a huge mistake! Sharing a pitch deck with a potential investor can be a special opportunity to engage and connect with that person or group. Professional investors and funds receive 200+ pitch decks per month. It is critical to communicate effectively and concisely to stand out from the pack. Below are eight insights and considerations to keep in mind when formulating your pitch deck.
Each introduction or opportunity to share your pitch deck is a chance to get funded. Investors are looking for a proven team, innovative idea, traction in the market, or a combination of all three. Make the most out of each chance by communicating effectively and answering the questions that matter most to potential investors – pitch perfect!
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