Facial recognition technology, drones the size of a butterfly, secure microchips replacing magnetic stripes on credit cards, sensors the size of a grain of sand swallowed by patients that transmit data directly to the physicians, autonomous cars, “Big Data,” the ‘Internet of Things”, artificial intelligence, blockchain technology - all of these are already pushing the limits of privacy advocates, regulators, consumers, lawyers, and the businesses adopting these new technologies. Further, in the aftermath of the reveal of the Cambridge Analytica scandal and Facebook’s data sharing practices, more Americans are thinking about privacy and data protection than ever before.

COVID-19 led to the need for widespread testing and tracing to allow for appropriate public health measures. This testing and other health monitoring efforts has resulted in the collection of massive amounts of personal data. While public health and safety concerns are paramount, these actions raise numerous privacy issues.