Evaluating Prospective Partners When Scaling Your Digital Health Company (Part 2) -

In Part 1 of this article from our last Digital Health Report, we looked at the opportunities and some of the potential limitations of engaging with a venture or strategic technology (FAANG+) partner alone. As a digital health company continuing to look around the “digital health room” so-to-speak, you’re still not sure whom to engage with next and what it would look like. You contemplate how to obtain deployment in a major healthcare system, and you start to wonder about the challenges of penetrating large healthcare systems and potentially disrupting or complementing the current ways of providers and caregivers; navigating the payment and reimbursement landscape; and the changes to the business model that addressing each of those challenges will necessitate.