Letter From the Editor -

As summer wanes and we begin a new academic year amidst ongoing uncertainty, we are reminded that the only constant is change. This issue of Kattison Avenue considers the latest changes in the world of advertising law, including the litigation updates, rulings and regulations impacting our practice.

First, we review recent litigation involving 1-800 Contacts’ efforts to push back against competitors’ use of its trademarked terms in search advertising, which integrates trademark and advertising implications. We next look at the recent Supreme Court decision involving the NCAA, the quick response from states, and what’s to come in the evolving landscape of Name, Image and Likeness rights of student athletes.