Sidebars Podcast | Cecilia Andrews: Building Your Authentic Brand

Kilpatrick
Contact
In this episode, Cecilia Andrews, Director of Intellectual Property for Novelis, Inc., shares her approach to building an authentic brand and delivering high-impact value for clients and colleagues. Cecilia relates her career path from aspiring mechanical engineer as an undergrad to top patent guardian and IP legal strategist for a global firm. Growing up in New England, she navigated different cultures as a first generation American whose parents had immigrated from Argentina. She grew up bilingual but not quite fitting the See more +
In this episode, Cecilia Andrews, Director of Intellectual Property for Novelis, Inc., shares her approach to building an authentic brand and delivering high-impact value for clients and colleagues. Cecilia relates her career path from aspiring mechanical engineer as an undergrad to top patent guardian and IP legal strategist for a global firm. Growing up in New England, she navigated different cultures as a first generation American whose parents had immigrated from Argentina. She grew up bilingual but not quite fitting the conventional mold of “Latina.” Like her two older sisters, she won a scholarship to Vanderbilt University where her professional sights shifted from engineering to patent law.

After Vanderbilt Law School, she interviewed in Atlanta, fell in love with the urban forest atmosphere and joined a large firm. With a fellow lawyer’s advice and help, Cecilia moved to a patent boutique where her career took off. Eight years ago she joined Novelis and embraced the challenge of earning respect from older, mostly male, colleagues by learning to be seen as a contributor of value in every engagement.

Key Points

From New England to Memphis – a Connecticut Latina goes South: 7:15

Choosing Atlanta to start her career: 12:40

How great mentors opened doors for her: 15:30

The Cecilia Andrews way of building a personal brand: 17:00

Winning peer respect as a woman in a largely male field: 23:00

The critical process of developing trust: 25:40

Going in-house – how her viewpoint shifted: 32:00

How the power of wellness has changed her life: 36:24

Her perspective on interacting with different cultures: 43:20

Cecilia’s “first and foremost” – her goals as Mom: 49:38

Strategic approach for being the “first or only” at the table: 56:15

**The opinions expressed are those of the attorneys and do not necessarily reflect the views of the firm or its clients. This podcast is for general information purposes and is not intended to be and should not be taken as legal advice.** See less -

Embed
Copy

Other MultiMedia by Kilpatrick

DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations. Attorney Advertising.

© Kilpatrick

Written by:

Kilpatrick
Contact
more
less

PUBLISH YOUR CONTENT ON JD SUPRA NOW

  • Increased visibility
  • Actionable analytics
  • Ongoing guidance

Kilpatrick on:

Reporters on Deadline

"My best business intelligence, in one easy email…"

Your first step to building a free, personalized, morning email brief covering pertinent authors and topics on JD Supra:
*By using the service, you signify your acceptance of JD Supra's Privacy Policy.
Custom Email Digest
- hide
- hide