Whether it is the creation of instant stardom for a homeless man (the “voice” Ted Williams) through a viral YouTube video, or the tweeting of a congresswoman’s imminent meeting in a parking lot and subsequent tweeting of the tragedy that followed, social media has changed the way we live, work and think.
A business’ concerns with social media is no longer just about preventing lost work time (which remains a significant problem – as much as 20 minutes out of every hour your employees are at work! ). The explosive growth of social media, and social networking in particular, carries with it a host of additional risks to employers, making it a Pandora’s Box of ills.
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