Facing no response from advertisers, both the Digital Advertising Accountability Program (Accountability Program) and the Digital Selling Self-Regulatory Council (DSSRC) referred cases to the Federal Trade Commission (FTC)...more
In its latest action, the Online Interest-Based Advertising Accountability Program emphasized the importance of enhanced notice for consumers of behavioral targeting....more
Tensions Mount Prior to Contract Renewal Between Industry, SAG-AFTRA -
The ad industry and the Screen Actors Guild-American Federation of Television and Radio Artists plan to negotiate successor agreements to the current...more
2/8/2016
/ AFTRA ,
American Civil Liberties Union (ACLU) ,
Broadband ,
Digital Advertising Alliance ,
Electronic Frontier Foundation ,
False Advertising ,
FCC ,
Federal Trade Commission (FTC) ,
Native Advertising ,
Online Interest-Based Advertising Accountability Program ,
Opt-Outs ,
Preemption ,
Product Labels ,
Putative Class Actions ,
SAG ,
Television Commercials ,
Trade Unions ,
TTB
DAA Mobile Privacy Code Enforcement Begins In September -
Get ready: September 1 marks the beginning of enforcement of the Digital Advertising Alliance’s mobile privacy code, the group recently announced. Companies will...more
6/2/2015
/ Advertising ,
Data Collection ,
Dietary Supplements ,
Digital Advertising Alliance ,
False Advertising ,
Federal Trade Commission (FTC) ,
Fitbit ,
Internet ,
Marketing ,
Mobile Apps ,
Mobile Devices ,
Photographs ,
Privacy Policy ,
Section 5 ,
Social Media
New DAA App Brings Choice to Mobile -
Bringing consumer choice to mobile applications, the Digital Advertising Alliance released “AppChoices,” a free app that will allow consumers to opt out of tracking on mobile...more
3/13/2015
/ Advertising ,
Class Action ,
Cyber Attacks ,
Cybersecurity ,
Data Breach ,
Data Protection ,
Digital Advertising Alliance ,
False Advertising ,
Federal Trade Commission (FTC) ,
Hackers ,
LinkedIn ,
mHealth ,
Mobile Apps ,
Opt-Outs ,
Settlement ,
Unfair or Deceptive Trade Practices ,
Web Tracking
W3C Reaches Milestone: “Do Not Track” Specification Set -
The road to establish an industry standard for Do Not Track has been long and winding.
Last year, efforts at consensus stalled, grinding the work of the...more
5/14/2014
/ Advertising ,
APIs ,
Class Action ,
Digital Advertising Alliance ,
Do Not Track ,
Enforcement Actions ,
False Advertising ,
Federal Trade Commission (FTC) ,
Marketing ,
Settlement ,
Vibram