Web Tracking

News & Analysis as of

Status Updates - August 2014 #4

..On the right track? Google reportedly will be testing a new method of targeting mobile users, one which connects the company’s mobile web tracking mechanisms with its mobile app tracking mechanisms, thereby allowing Google...more

California Attorney General Issues Privacy Guidelines for Websites

In the wake of numerous high-profile breaches of user privacy and complaints about sites that track the online activity of users, California Attorney General Kamala Harris has released a 28-page set of recommendations for how...more

Common Flaws in Computer Fraud Class Actions: Lawsuits claiming unauthorized use of smartphone tracking technology are lacking key...

A number of class actions have recently been filed in federal district courts, predicated, in part, on alleged violations of the federal computer crime statute, the Computer Fraud and Abuse Act, complaining of tracking...more

The Utility And Risk Of Mobile Device Tracking

Americans are becoming increasingly dependent on mobile devices, such as smart phones. These devices allow us to remain in constant contact with our family, friends, and colleagues. Moreover, the use of these devices is...more

Google To Get Grilling Before UK Courts for Covert Safari Browser Tracking

High Court Judge Mr Justice Michael Tugendhat has declared in the case Vidal-Hall & Ors v Google Inc. [2014] EWHC 13 (QB) (16 January 2014) that infamous U.S. corporation Google Inc. (‘Google’) will face the scrutiny of the...more

California's Do Not Track Disclosure Bill

As of January 1, 2014, California law requires operators of websites and online services to publicly disclose how they respond to "do not track" (dnt) signals, though the exact requirements vary depending on whether an entity...more

UK Court Confirms Privacy Tort And Addresses Meaning Of Personal Information

On January 16, 2014, the English High Court of Justice issued reasons in Vidal-Hall v. Google Inc. relating to an appeal of a Master’s decision to allow Google to be served outside of the jurisdiction in relation to claims...more

BBB Warns Advertisers and Web Publishers to Take Responsibility for Behavioral Advertising Disclosures

The Better Business Bureau (“BBB”) and the Direct Marketing Association (“DMA”) are in charge of enforcing the ad industry’s Self Regulatory Principles for Online Behavioral Advertising (“OBA Principles”), which regulate the...more

FTC To Host Consumer Privacy Seminars

On December 2, the FTC announced a series of seminars to be held in 2014 dedicated to the privacy implications of: (i) mobile device tracking—tracking consumers in retail and other businesses using signals from their mobile...more

Google pays BIG to state Attorney Generals for Improper Consumer Tracking

Earlier this month, Google, Inc. (“Google” or “Company”) entered into an agreement with the Attorney Generals of 37 states and the District of Columbia, settling allegations of violation of the participating states’...more

The World Data Protection Authorities and the 35th International Conference

With the 35th International Conference of Data Protection and Privacy Commissioners, the Data Protection Authorities adopted a declaration and 6 resolutions on data protection (as well as a resolution on the strategy of its...more

California Online Tracking Disclosure Bill Heads to Governor for Signature

Many companies operating commercial websites and online services will likely need to update their privacy policies soon to comply with new requirements in California. After passing the Assembly and the Senate in a series of...more

California Legislation Requiring Disclosure of "Do Not Track" Practices Heads to Governor's Desk

On September 3, 2013, California Assembly Bill 370 (“A.B. 370”), an amendment to the California Online Privacy Protection Act (“CalOPPA”), was enrolled and sent to Governor Jerry Brown for his signature. A.B. 370, which was...more

CA Legislation Will Require Commercial Websites to Disclose “Do Not Track” Practices

Last week the California State Senate and Assembly passed AB 370, a bill to amend the California Online Privacy Protection Act (CalOPPA) that would require operators of commercial websites or “online services” to disclose how...more

The Download - June 2013

In this issue: - Senate Commerce Committee Examines “Do Not Track” Status Around the Agencies - FTC to Hold Workshop on the Internet of Things - FTC’s Revised COPPA Rule to Take Effect July 1st - ...more

Seventh Circuit Declines to Review Class Certification Order in Enormous Computer Privacy Class Action

In its recent decision in Harris v. comScore, Inc., the Seventh Circuit declined to review a trial court order certifying a plaintiff class consisting of hundreds of thousands of computer owners who downloaded software that...more

FTC Final Order Prohibits Epic Marketplace From "History Sniffing"

The FTC recently approved a final order settling charges against Epic Marketplace, Inc. (“Epic”), a wholly-owned subsidiary of Epic Media Group, LLC. This action against Epic is another step in the FTC’s continuing efforts to...more

FTC Settlement Restricts Use of Web Tracking Technology

On February 20th, after a period for public comment, the FTC approved a final order settling charges against Compete, Inc., a market research company that collects online data for the purpose of developing and selling reports...more

Web-tracking Software Company Settles FTC Charges on Personal Data

A web analytics company, Compete Inc., has agreed to settle Federal Trade Commission (FTC) charges that it violated federal law by using its web-tracking software to collect consumers’ personal data without sufficient...more

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