Commenters to the final California Consumer Privacy Act (CCPA) regulations asked if it is possible to provide information about, and access to the “Do not Sell” link and/or opt out opportunity in the privacy notice?

The California Attorney General’s answer: No.

• The notice of right to opt out is a separate obligation from the CCPA’s requirements for a privacy notice.
• The requirement to provide a clear and conspicuous link to “Do Not Sell My Personal Information” is a separate obligation from what a business must disclose in the privacy notice.

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