On May 17, the DOJ filed a complaint on behalf of the FTC against a health app for violating the Health Breach Notification Rule (HBNR) by allegedly sharing users’ sensitive personal information with third parties, disclosing sensitive health data, and failing to notify users of these unauthorized disclosures. According to the complaint, users were allegedly repeatedly and falsely promised via privacy policies that their health information would not be shared with third parties without the user’s knowledge or consent, and that any collected data was non-identifiable and only used for the defendant’s own analytics or advertising. The FTC charged the defendant with failing to implement reasonable measures to address the privacy and data security risks created by its use of third-party automated tracking tools and for sharing health information used for advertising purposes without obtaining users’ affirmative express consent. Under the HBNR, companies with access to personal health records are required to notify users, the FTC, and media outlets in certain situations, if there has been an unauthorized acquisition of unsecured personal health information. The defendant also allegedly failed to impose limits on how third parties could use the data and failed to adequately encrypt data shared with third parties, thus subjecting the data to potential interception and/or seizure by bad actors.

The proposed court order would require the defendant to pay a $100,000 civil penalty, and would permanently prohibit the company from sharing personal health data with third parties for advertising and from making future misrepresentations about its privacy practices. The defendant would also be required to (i) obtain user consent before sharing personal health data; (ii) limit data retention; (iii) request deletion of data shared with third parties; (iv) provide notices to users explaining the FTC’s allegations and the proposed settlement; and (v) implement comprehensive security and privacy programs to protect consumer data. The defendant has also agreed to pay a total of $100,000 to Connecticut, the District of Columbia, and Oregon (who collaborated with the FTC on the action) for violating state privacy laws with respect to its data sharing and privacy practices.