Intellectual Property Group: How can companies save money while adequately protecting their trademarks internationally?

International Lawyers Network
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In This Issue:

*What cost-saving efforts have you recommended in protecting trademarks?

*Do you regularly use the Madrid Protocol for filing trademark applications?

*In which countries have you found the most savings?

*Are any meaningful savings obtained by more carefully screening associates in other countries?

*Are there any steps that clients can take themselves to reduce costs?

*Does more attention to the description of the goods and services produce significant cost savings?

*Do you take into account, in describing the goods and services, how use will be shown in “use” countries, such as the United States?

*Are there certain countries in which you recommend trademark filings? Are there other countries which you avoid?

Please see full publication below for more information.

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