The March issue of Sterne Kessler's MarkIt to MarketTM newsletter provides 5 considerations for prioritizing your global trademark protection, identifies takeaways from a recent trade dress decision, and provides an updated list of the Sunrise periods currently open for new gTLDs.

In This Issue:

- Global Trademark Protection — 5 Practical Considerations

- Single Color Mark — Functionality Does Not Necessarily Preclude Protectability

- Attending INTA Annual Meeting

- gTLD Sunrise Periods Now Open

- Excerpt from Single Color Mark — Functionality Does Not Necessarily Preclude Protectability:

The Ninth Circuit’s recent decision in Moldex-Metric, Inc. v. McKeon Products, Inc. clarifies that even when a single color trade dress has a function, and even when the color is marketed as such, this fact alone does not preclude trade dress protection...