Today, the New York Department of Health released guidance concerning fiscal intermediaries’ advertising review and approval. The Guidance document is available here. As we had previously reported, the 2018 New York Budget Bill required all fiscal intermediaries to submit all advertising materials for approval to the DOH before the advertising material was used. The Budget Bill also established, for the first time, penalties for fiscal intermediaries (FIs) that disseminated unauthorized, false, or misleading advertisements in two or more promotional campaigns/outreach actions.
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