[Webinar] A Cookieless Future and Promise of PETs: A Primer on Privacy Enhancing Technologies

March 7th, 10:00 am PT
Clark Hill PLC
March 7th, 2024
10:00 AM PT

Regulators and plaintiffs’ attorneys are increasingly focused on privacy harms related to the collection and use of personal data. Could privacy enhancing technology (PETs) be a solution to these concerns?

This webinar will explore PETs – we will define what they are, what problems PETs exist to address, and emerging PET standards including the National Institution of Standards and Technology (NIST) draft guidance on how to evaluate PET effectiveness. We will provide specific PET use cases and discuss how PETs may be utilized to address the phase out of third party cookies by certain browsers for purposes of targeted advertising.


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Myriah V. Jaworski

Member · Clark Hill

Focusing her practice on the intersection of law and technology, Myriah Jaworski advises clients on enterprise-wide data privacy and cybersecurity governance, incident response, data breach and class action defense, and related government investigations. Myriah works with clients to implement new technologies, including AI/ML and automated decision-making tools, to mitigate potential privacy risks and ethical biases and protect client IP and trade secrets.

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Divya Sridhar, Ph.D.

Vice President, Global Privacy Division & Privacy Initiatives Operations · Better Business Bureau

Dr. Divya Sridhar is the Vice President of the Global Privacy Division and Privacy Initiatives Operations at BBB National Programs. She oversees the design, development and launch of multiple industry self-regulation programs.

Her portfolio encompasses global privacy data transfers (global Cross Border Privacy Rules (CBPR) program, EU-U.S. Data Privacy Framework (DPF), and other international data transfer mechanisms) as well as management of the Digital Advertising Accountability Program, the Digital Health Privacy Program, and the TeenAge Privacy Program. With oversight of the global and domestic privacy programs, she is a seasoned leader who manages a team of attorneys and technologists focused on data privacy policies at the international, federal, and state level.

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Gary Howarth, Ph.D

Physical Scientist · National Institute of Standards and Technology (NIST)

Gary Howarth is a Physical Scientist for the Privacy Engineering Program and the Public Safety Communications Research Division at the National Institute of Standards and Technology. In that role, he develops and implements programs designed to inform practical implementations of technology. He has a particular interest in the adoption of privacy-enhancing technologies. He earned his PhD in the Chemistry Department at Columbia University. He has previously taught high school science and co-founded the NET Charter High School in New Orleans. Gary lives with his wife and daughter in Rhode Island.

DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

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