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157 Columbus Ave.
4th Floor Suite 407
New York, NY 10023, United States
Phone: (212) 634-7657
Areas Of Practice
  • Information & Data
  • Legal Marketing
  • Video Services
Locations
Other U.S. Locations
  • New York

Our 2025 HubSpot Tips Guide

HubSpot is a powerful tool that law firms of any size can use to level up their digital marketing. However, that doesn’t mean organizations always leverage HubSpot CRM or CMS to their full potential. For this blog, I have…more
 /  Law Firm Marketing, Law Practice Products & Services

How to Find Legal Directories to Boost Your Law Firm SEO

The digital landscape is transforming how law firms attract and retain clients. Among the myriad of strategies available, getting your law firm listed in legal directories stands out as a crucial component for boosting online…more
 /  Law Firm Marketing

Social Media Algorithms for Law Firms: What Legal Marketers Need to Know

The power of social media cannot be denied, but the landscape is complex and constantly changing. It’s easy to get frustrated with the various algorithms that control how much of your messaging gets to the masses. Every major…more
 /  Law Firm Marketing

14 Tips for Writing The Perfect Attorney Website Bio

How much does your professional bio matter? Turns out, quite a bit. When people secure legal services, they are investing in an individual: in their expertise, knowledge, and ability to solve their problems. A good attorney bio…more
 /  Law Firm Marketing

Mobile SEO for Law Firms

Have you ever wondered why your law firm’s site isn’t generating more traffic? It could be because you haven’t fully embraced mobile SEO—the process of optimizing your website to rank higher on search engine results pages…more
 /  Law Firm Marketing

The Importance of Client Testimonials for Law Firms

Like any other business, law firms need to combine multiple strategies to show potential clients how they stand out from their competition. In addition to creating a strong website with high-quality client-centric content and…more
 /  Law Firm Marketing

How Law Firms Can Use Generative AI to Enhance Social Media Marketing

Social media remains one of the most powerful digital marketing channels for law firms to connect with potential clients, nurture relationships, and build authority. But standing out in a crowded feed can be challenging…more
 /  Law Firm Marketing, Science, Computers, & Technology

Tips For a Well Written and Optimized Attorney Biography Page

If you’re like most professionals with an online presence, you put a lot of thought into the content that goes on your website. You’re aware of what potential clients are looking for, and you’ve got some ideas about SEO. You…more
 /  Law Firm Marketing

5 Reasons You Shouldn’t Use ChatGPT to Create Your Law Firm’s Website Content

If you haven’t tried ChatGPT yet, you’re missing out! It’s a powerful tool that can be used to save time across a variety of tasks. Is content creation one of the things that ChatGPT is useful for? While some people suggest…more
 /  Law Firm Marketing

A Guide to Creating Effective Law Firm Email Newsletters

Email marketing can be a powerful means of bringing in new and repeat business for law firms. When executed properly, email marketing is a highly targeted and personalized strategy for firms to remain top of mind and build…more
 /  Law Firm Marketing

10 Tips to Drive More Web Traffic from Social Media

In the old days, many legal firms didn’t put enough effort into social media. After all, it’s just for showing photos and silly status updates, right? Now, we know differently – we understand the real value of social media in a…more
 /  Law Firm Marketing

The Ultimate Guide to Content Marketing for Law Firms in 2025

HubSpot is a powerful CRM platform, and they define content marketing as the “process of planning, creating, distributing, sharing, and publishing content via channels such as social media, blogs, websites, podcasts, apps, press…more
 /  Law Firm Marketing

Ad Fatigue in Legal Marketing: How to Refresh Your Campaigns for Maximum Impact

As a legal marketer, you’ve probably seen a dip in performance from your digital ads over time. Maybe your click-through rates (CTR) have dropped, conversions are lower, or your ad costs are creeping up. These are clear signs of…more
 /  Law Firm Marketing

The Boost in YouTube Traffic from Google’s AI Overviews: A Critical Opportunity for Law Firms

As Google’s AI Overviews (AIO) continue to evolve, the data is clear: YouTube is becoming an increasingly important source of traffic. With more complex search queries driving users to video content, especially from YouTube,…more
 /  Law Firm Marketing

What Is Information Gain in SEO & How Can Your Law Firm Benefit?

Search engine optimization (SEO) is always evolving, and one emerging concept that law firms should pay attention to is information gain. This concept may influence Google’s ranking algorithm, potentially helping law firms…more
 /  Law Firm Marketing
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