On October 13, 2021, the Federal Trade Commission (FTC) sent a Notice of Penalty Offenses to more than 700 businesses, including top consumer brands, retailers, e-commerce platforms and advertising agencies, regarding...more
10/22/2021
/ Advertising ,
Brand ,
Compliance ,
Disclosure ,
E-Commerce ,
Endorsements ,
Enforcement Actions ,
Federal Trade Commission (FTC) ,
Guidance Update ,
IP Litigation ,
Marketing ,
Notice of Violation ,
Testimonial Statements ,
Third-Party
You’ve selected a unique trademark, marketed and sold products under the brand, and continue to build up a base of satisfied customers. But then a new company emerges with a very similar trademark, piggybacking on your...more
11/22/2016
/ Brand ,
Consumer Confusion ,
Corporate Counsel ,
Intellectual Property Protection ,
Internet ,
Keyword Search ,
Likelihood of Confusion ,
Online Commentary ,
Online Platforms ,
Popular ,
Search Terms ,
Trademark Infringement ,
Trademarks ,
Young Lawyers