JD Supra Perspectives

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10 Liberty Ship Way, Suite 300
Sausalito, California 94965, United States
Phone: 1.800.506.6010
Areas of Practice
  • Business Development
  • Career/Human Resources
  • Information & Data
  • Legal Marketing

How to Make Your Writing Indispensable to Clients - Content Quick Tip [Video]

In a sea of news and information pulling clients in every direction, what makes you the go-to source for thought leadership? Watch this 60 second clip to hear of one approach that will engage your readers and keep them coming…more
 /  Law Practice Products & Services, Law Firm Marketing

What Lawyers Can Learn From Waiters - Lessons in Exceptional Client Service

Lessons for lawyers in exceptional client service, from your friendly wait staff…more
 /  Law Firm Marketing, Law Practice Products & Services

Running Your Law Firm Like a Business: Market Leaders Podcast with Kerry Price, Bass Berry & Sims [Video]

Join David Ackert as he interviews Kerry Price, Chief Marketing & Business Development Officer at Bass Berry & Sims, in this episode of the Market Leaders Podcast. Tune in to hear David and Kerry discuss: - Bass, Berry & Sims'…more
 /  Law Practice Products & Services, Law Firm Marketing

Business Development Not-to-Do #9: Take a 'Fogameer' Approach to Your Sales Pipeline

Too many lawyers let anyone into their pipeline who can fog a mirror. Here's how and why to free up time for better prospects…more
 /  Law Firm Marketing, Law Practice Products & Services

LinkedIn for Lawyers: Do I Have To?

Social media and content marketing are the new reality but excuses and resistance to change still abound…more
 /  Law Firm Marketing, Law Practice Products & Services

Contributing to Your Firm's PR Efforts Is a Matter of Knowing How You Can Help

The key to being a positive contributor to your law firm's public relations efforts is understanding the role and scope of the firm's PR efforts…more
 /  Law Practice Products & Services, Law Firm Marketing

Why Your Law Firm Needs a Marketing Technologist

A de facto Marketing Technologist job description, as written by one who has led the way…more
 /  Law Practice Products & Services, Law Firm Marketing

Popular Reads on JD Supra

Recap of popular reads on JD Supra, the fireworks edition…more
 /  Business Organizations, Law Practice Products & Services, Law Firm Marketing

How to Earn More Readers With Every Title - Content Quick Tip [Video]

Why should a busy professional stop what they're doing and read you now? Watch this 60 second video tip to learn how to earn more readers with each one of your titles. Part of Adrian Lurssen's series of quick-hit content…more
 /  Law Practice Products & Services, Law Firm Marketing

How (And Why) to Personalize Your Lawyer-Client Connections

Getting to know the personal interests, concerns, and desires of the people for whom you do legal work is essential…more
 /  Law Firm Marketing, Law Practice Products & Services

Driving Enthusiasm for Business Development Within the Firm: Market Leaders Podcast with Jim McGrew, Ogletree Deakins [Video]

Join David Ackert as he interviews Jim McGrew, Chief Client Services Officer at Ogletree Deakins, in this episode of the Market Leaders Podcast. Tune in to hear David and Jim discuss: - How Ogletree centers its culture around…more
 /  Law Practice Products & Services, Law Firm Marketing

Law Firms: The Future is NOW

What makes you a restaurant, instead of a steakhouse?…more
 /  Law Firm Marketing, Law Practice Products & Services

Startup Real Estate Tip: The 'Good Guy' Guaranty - Slow Down a Second

If you are contemplating agreeing to execute a good guy guaranty, you must both be in control and be totally immune from being fired. Otherwise..…more
 /  Business Organizations, Commercial Law & Contracts, Real Estate - Commercial

Content Quick Tip - Marketers, Use This Easy Process to Help a Blocked Writer  [Video]

A 40-second content strategy tip: For marketers and biz dev folks in law firms looking to support attorneys in their thought leadership, here's a quick and easy way to get the writing done with someone who wants to author a…more
 /  Law Practice Products & Services, Law Firm Marketing

Meet the Addicted Lawyer

Excerpt from the powerful opening to The Addicted Lawyer, a book of recovery by lawyer Brian Cuban…more
 /  Law Practice Products & Services
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