Tips and Trends in Thought-Leadership Marketing

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Adrian Lürssen, co-founder and VP of strategic development at JD Supra, rejoins the Thought Leadership Project to discuss tips and trends for thought-leadership marketing as we look ahead to 2024. Adrian, Jay Harrington and Tom Nixon tackle a number of issues, including:

- What do the data show, in terms of how content is being consumed right now?

- What are the implications for creators of thought leadership?

- How is JD Supra leveraging AI and how can individual content creators leverage See more +

Adrian Lürssen, co-founder and VP of strategic development at JD Supra, rejoins the Thought Leadership Project to discuss tips and trends for thought-leadership marketing as we look ahead to 2024. Adrian, Jay Harrington and Tom Nixon tackle a number of issues, including:

- What do the data show, in terms of how content is being consumed right now?

- What are the implications for creators of thought leadership?

- How is JD Supra leveraging AI and how can individual content creators leverage it as well?

- Why is authenticity in content so important in the age of AI? See less -

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