The Federal Trade Commission (the FTC or the Commission) voted on August 14 to approve its Trade Regulation Rule on the Use of Consumer Reviews and Testimonials (Final Rule). The Final Rule, which will be effective on October...more
10/10/2024
/ Advertising ,
Celebrities ,
Celebrity Endorsements ,
Consumer Product Companies ,
Endorsements ,
Fake Reviews ,
Federal Trade Commission (FTC) ,
Final Rules ,
Marketing ,
Online Endorsements ,
Online Reviews ,
Testimonial Statements ,
Unfair or Deceptive Trade Practices
On February 15, 2024, the Federal Trade Commission (FTC) finalized its Government and Business Impersonation Rule (the Impersonation Rule, available here) prohibiting fraudulent impersonation of governments, businesses and...more
2/26/2024
/ Artificial Intelligence ,
Deep Fake ,
Federal Trade Commission (FTC) ,
Final Rules ,
Fraud ,
FTC Act ,
Government Entities ,
Money Transfer ,
Online Platforms ,
Proposed Amendments ,
SNPRM ,
Telemarketing ,
Telemarketing Sales Rule ,
Third-Party Liability ,
Unfair or Deceptive Trade Practices