On December 6, 2022, at the Asociacion Interamericana de law Propiedad Intelectual (Inter-American Association of Intellectual Property (ASIPI)) 23rd Work Sessions and Administrative Council meeting in Medellin, Colombia, Marc A. Lieberstein, Partner at Kilpatrick Townsend LLP spoke with Emiliano Jocker, Senior Consultant at iFranchise Group to present Franchising in the U.S.A.: Challenges for Latin American Brands.