The year 2023 will continue to have cybersecurity and data privacy front of mind for General Counsels. With sweeping new US and global laws and regulations coming online and the California Privacy Protection Agency (CPPA) standing up, regulatory expectations on the protection and appropriate use of data will only intensify in 2023. In addition, there is an approaching tidal wave of class action litigation concerning the collection of tracking and targeting cookies, the use of chatbots, and the deployment of high-tech security features like voice authentication and fraud prevention.
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