RCG Webinar | Brand Licensing Strategies During and After the COVID-19 Pandemic

Kilpatrick Townsend & Stockton LLP
Contact
New York Partner Marc Lieberstein was joined by Adina Avery-Grossman and Louis Drogin of Brandgenuity for a practical business discussion about the brand licensor-licensee relationship during and after the current COVID-19 crisis. The discussion included changes in the license relationship, how the license parties are adapting to the current crisis and preparing for the post-crisis, what accommodations are being made among the parties now, and how the parties are identifying opportunities and avoiding risks in licensing after the See more +
New York Partner Marc Lieberstein was joined by Adina Avery-Grossman and Louis Drogin of Brandgenuity for a practical business discussion about the brand licensor-licensee relationship during and after the current COVID-19 crisis. The discussion included changes in the license relationship, how the license parties are adapting to the current crisis and preparing for the post-crisis, what accommodations are being made among the parties now, and how the parties are identifying opportunities and avoiding risks in licensing after the crisis. After the discussion, the panel answered questions from the attendees. See less -
Embed
Copy

DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

© Kilpatrick Townsend & Stockton LLP | Attorney Advertising

Written by:

Kilpatrick Townsend & Stockton LLP
Contact
more
less

Kilpatrick Townsend & Stockton LLP on:

Reporters on Deadline

"My best business intelligence, in one easy email…"

Your first step to building a free, personalized, morning email brief covering pertinent authors and topics on JD Supra:
*By using the service, you signify your acceptance of JD Supra's Privacy Policy.
Custom Email Digest
- hide
- hide

This website uses cookies to improve user experience, track anonymous site usage, store authorization tokens and permit sharing on social media networks. By continuing to browse this website you accept the use of cookies. Click here to read more about how we use cookies.