Charlotte Eberlein of Thomson Snell & Passmore on Building a BD Culture in the World’s Oldest Law Firm - Passle's CMO Series EP188
The Briefing: Turkey, Trademarks, and Thanksgiving Branding – IP Protection for Recipes and Holiday Traditions
You're a selfish jerk for not regularly producing thought leadership
Enough with the case studies. Write these instead.
Don't ignore this connection between law firms' thought leadership and their rates
AGG Talks: Cross-Border Business: A Business Leader’s Guide to Cross-Border Trademark Protection
Anne Kunkel of Redgrave on Making a Big Impact in a Boutique Firm - Passle's CMO Series Podcast
Sunday Book Review: September 21, 2025, The Books on Communications for September Edition
Let's debunk these four misconceptions about thought leadership ghostwriting
(Podcast) The Briefing: Trademark Basics – Protecting Names, Logos, and Brands in Entertainment
The Briefing: Trademark Basics - Protecting Names, Logos, and Brands in Entertainment
Want to use a positioning cheat code? Try "early bird" thought leadership.
Daily Compliance News: July 29, 2025 the Is CEO Conduct Ever Personal Edition
PODCAST: Williams Mullen's Trending Now: An IP Podcast - Cease and Desist Letters: Protecting Your Intellectual Property the Right Way
PODCAST: PODCAST: Williams Mullen's Trending Now: An IP Podcast - Cease and Desist Letters: Protecting Your Intellectual Property the Right Way
You should be talking about philosophies—not just tactics—in your thought leadership
Mickey Mouse: un ratón con abogado
The Briefing: The Ninth Circuit Puts the Brakes on Eleanor’s Copyright Claim
(Podcast) The Briefing: Who Owns Jack Nicklaus? Lessons for The Creator Economy From a Brand Battle
The Briefing: Who Owns Jack Nicklaus? Lessons for The Creator Economy From a Brand Battle
The layoffs hitting the Washington Post are significant and further shrank one of the nation’s largest, by journalist head count, text-focused media outlets. As an avid news consumer, and someone who lives in the D.C. area,...more
Most general counsel did not build their careers expecting to spend meaningful time on trademarks. They are rarely the reason a deal closes, a lawsuit settles or a quarter hits its numbers....more
Designing Menu Items and Experiences That Spark Sharing - Some restaurants involve creators or strategists even before opening. Early collaboration can help shape more “share-worthy” menu items and dining experiences—an...more
You never get a second chance to make a first impression. And in these days of increasingly short attention spans, the opportunity to make that first impression is often only a few seconds. During those fleeting moments, your...more
Key Highlights - Brand ambassadors and influencers can present growing misclassification exposure. Luxury, retail and hospitality brands increasingly rely on short-term, brand-facing talent and when these workers are...more
Welcome to the January 2026 issue of Sterne Kessler’s MarkIt to Market® newsletter. As we’ve entered the new year, we’re excited to introduce a new quarterly digest format for MarkIt to Market®....more
In a crowded marketplace where label claims often serve as a key point of differentiation, brands frequently push the boundaries of what may or may not be permissible under applicable regulations. This dynamic can create...more
Key Takeaways - Commercial patches are coming to college uniforms. The NCAA Division I Cabinet has approved a proposal permitting schools to display commercial sponsor logos on uniforms, equipment, and apparel beginning...more
As a business advisor, your role often involves helping clients make strategic decisions that affect their growth and risk profile. One area that frequently intersects with broader advisory issues is trademark law....more
This week, the Center for Industry Self-Regulations launched the Institute for Responsible Influence, an entity whose first key initiative will be a certification program designed “to elevate transparency, strengthen...more
Trademark lawyers eventually learn a hard truth: brands often do not die; instead, they drift. Sometimes they drift quietly into nostalgia. Sometimes they drift into the hands of the entrepreneurial and well-advised. Other...more
China's National Intellectual Property Administration (“CNIPA”) has recently issued a new enforcement directive identifying seven categories of illegal trademark use that will be subject to heightened administrative scrutiny....more
As the sports industry looks ahead to 2026, sponsorship agreements are becoming more complex, more strategic, and more closely scrutinized. We sat down with Doneld “Don” Shelkey, a leading sports sponsorship and commercial...more
The World Intellectual Property Organization (WIPO) has published the 13th edition of the Nice Classification, introducing changes across all 45 classes of goods and services, effective January 1, 2026. Brand owners are...more
There are many reasons to be away from the office and unable to quickly respond to emails, instant messages, or calls, such as work travel, vacation, medical leave, or holidays....more
If your firm has already identified which awards are worth pursuing, the next step is execution — preparing submissions that stand out and ensuring each win pays off long after the plaque, badge, or trophy is delivered....more
In January 2026, a Hampton Inn by Hilton in Lakeville, Minnesota, allegedly and repeatedly refused service to U.S. Immigration and Customs Enforcement (ICE) agents, canceling their reservations and allegedly asking them by...more
A productive franchise relationship encompasses various elements that both the franchisor and franchisee must consider and balance. This intricate connection of contractual obligations, financial commitments, and...more
This year, organisations around the world are being offered the opportunity to acquire their own branded internet extensions: ".BRAND" top-level domains. Moving your brand from the left of the dot(.) to the right of the...more
It’s a classic clash of collegiate titans—Baylor University versus Boston University—but this time it’s over those deceptively simple letters “B-U.” This isn’t just alphabet soup; it’s a multi-count federal lawsuit that dives...more
Libby O’Neill, deputy chair of the firm’s Advertising, Marketing & Promotions practice, continues the conversation around creator-brand partnerships from our LA IP/Entertainment Conference. ...more
In August 2024, I wrote about the Federal Trade Commission's then-new Consumer Review Rule (Adieu, Fake Revie(u)w), which is designed to preserve the authenticity of online reviews and prohibit companies from suppressing...more
The data is clear: attorney biographies are one of the most important pages on a law firm's website. Second to the homepage, bios are the most frequently viewed and tend to have the highest conversion rate for website users...more
A federal judge in the Central District of California recently denied a surf apparel brand’s request to halt sales of Lady Gaga’s Mayhem album merchandise....more
For over twenty years, Pantone, through its Color of the Year program, has selected a color (or colors, 2021!) that reflects the latest color influences and highlights how what is happening in our culture, globally, can be...more