Dear Franchisor,
Welcome to the second edition of Jackson Walker's ART of Franchising newsletter. As always, our intention is to provide you with timely and easy-to-read franchise advice, reminders and tips, so that, as industry leaders, your knowledge of franchising will be continually expanding.
Today's Advice
As the new year begins, many of you will have set ambitious goals related to the sale of many new franchises. There are numerous methodologies related to increasing franchise sales; however, I would argue that the best franchise sales tool is developing a system full of happy and successful franchisees.
So, what makes a happy and successful franchisee? Clearly, being profitable is important, but I would answer this question in the following way. Most franchisees want two things....
Please see full publication below for more information.