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NAD 2024 Annual Report – Key Takeaways

The National Advertising Division—an industry-leading self-regulatory agency that resolves advertising disputes—recently issued its 2024 annual report (available here). The Kilpatrick Advertising and Marketing Team, which...more

NAD Rejects Substantiation for "SolaWave Advanced Skin Care Wand" in Monitoring Decision

The National Advertising Division (“NAD”) issued a new decision with helpful guidance for advertisers making performance claims about skincare products. NAD’s review of advertiser SolaWave’s substantiation for a wide range of...more

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