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Leveraging AI Generators for Consumer Engagement: Considerations for Brands

A survey by Billion Dollar Boy revealed that brands experienced more positive consumer engagement with generative AI content than traditional content. Brands utilizing AI generators may gain a competitive edge, but it's...more

FTC Issues Notice of Penalty Offenses for Endorsement and Testimonial Marketing

On October 13, 2021, the Federal Trade Commission (FTC) sent a Notice of Penalty Offenses to more than 700 businesses, including top consumer brands, retailers, e-commerce platforms and advertising agencies, regarding...more

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