Right now, we are all taking stock of the many important issues and challenges we saw crop up for clients last year, trying to predict what they will face in the coming year, and strategizing about how we can help....more
1/27/2025
/ Artificial Intelligence ,
California Consumer Privacy Act (CCPA) ,
Confidential Information ,
Consumer Privacy Rights ,
Contract Terms ,
Copyright ,
Data Privacy ,
Data Protection ,
Digital Media ,
Federal Trade Commission (FTC) ,
General Data Protection Regulation (GDPR) ,
Intellectual Property Protection ,
Marketing ,
Privacy Laws ,
Risk Assessment ,
Risk Mitigation
A makegood, as the name implies, is the mechanism by which a media provider will make the advertiser whole for advertisements that don’t run at all (e.g., media is preempted by a breaking news story) or run improperly...more
The Protecting Americans’ Data from Foreign Adversaries Act (PADFA or the Act) was signed into law by President Joe Biden on April 24 as part of a larger foreign aid appropriations bill. Although other portions of the...more
6/24/2024
/ China ,
Controlled Foreign Corporations ,
Data Brokers ,
Data Privacy ,
Enforcement Authority ,
Federal Trade Commission (FTC) ,
Foreign Adversaries ,
FTC Act ,
Iran ,
New Legislation ,
North Korea ,
Online Advertisements ,
Online Platforms ,
Personal Data ,
Personally Identifiable Information ,
Privacy Laws ,
Russia ,
Sensitive Personal Information ,
Targeted Digital Advertising
A while back, I wrote an article titled “3 Things to Address in Digital Media Agreements,” which focused on issues related to the purchase or sale of ad space on different media channels (e.g., websites and mobile...more
3/12/2024
/ Advertising ,
Commercial Contracts ,
Contract Terms ,
Indemnification ,
Licenses ,
Maintenance ,
Online Advertisements ,
Online Platforms ,
Representations and Warranties ,
Service Agreements ,
Service Contracts ,
Third-Party Service Provider
If you are participating in the digital advertising ecosystem, you likely are hearing a lot about pixels, tags, scripts and SDKs lately. But the terminology can be confusing, and terms are not always used consistently, making...more
2/13/2024
/ Advertising ,
Cookies ,
Data Privacy ,
Digital Media ,
Hashtags ,
Online Platforms ,
Privacy Laws ,
Risk Management ,
Scripts ,
Software ,
Software Developers ,
State Privacy Laws ,
VPPA ,
Web Tracking ,
Wiretap Act
This breakout series will discuss the latest trends in U.S. privacy laws and how trends such as sale opt-out and cookie banners are changing the way businesses collect and use personal data. Showcasing attorneys in our...more
As we head into 2023, advertisers, publishers, ad tech companies and others involved in the digital advertising ecosystem are facing significant challenges when it comes to data. It can be overwhelming: five new U.S. state...more
The ad creative has been produced and approved. The media plan has been crafted. Now it’s time to execute on the plan, and that involves buying the media - i.e., purchasing ad space to place your ads on different media...more
“What is ad tech?” That is a question I’ve been asked and have answered numerous times. ...more