Continuing with news involving the color red, on December 23, 2022, the Court of Justice of the European Union (CJEU) issued a preliminary ruling finding that Amazon may be subject to liability for trademark infringement...more
12/30/2022
/ Advertising ,
Amazon ,
Amazon Marketplace ,
Christian Louboutin ,
Counterfeiting ,
Court of Justice of the European Union (CJEU) ,
EU ,
Intellectual Property Protection ,
Online Marketplace ,
Trademark Infringement ,
Trademarks
Thank you for reading the December 2022 issue of Sterne Kessler's MarkIt to Market® newsletter. This month, we discuss Pantone's 2023 Color of the Year and a preliminary ruling in Europe regarding an online marketplace's...more
12/29/2022
/ Advertising ,
Amazon ,
Amazon Marketplace ,
Brand ,
Christian Louboutin ,
Color Marks ,
Counterfeiting ,
Court of Justice of the European Union (CJEU) ,
EU ,
Intellectual Property Protection ,
Online Marketplace ,
Trademark Infringement ,
Trademark Registration ,
Trademarks
Earlier this month, Pantone announced that its color for year 2020 is PANTONE 19-4052 Classic Blue. Pantone describes Classic Blue as a timeless hue, one that is evocative of the sky at dusk, bringing “a sense of peace and...more
Beginning February 9th, the eyes of those interested in athletic endeavor and spectacle will turn to Pyeong Chang for the 2018 Winter Olympic Games. As a brand owner, it is tempting to get caught up in and exploit the...more
Grabbing and keeping the consumer's attention can be difficult, especially in the online marketplace where advertisements and surveys obscure content on the screen and distract the viewer. Most marketers know that animation...more
The December issue of Sterne Kessler's MarkIt to MarketTM newsletter includes news on how the USPTO is tackling its "deadwood" problem, the reduced USPTO fees for 2015, and an updated list of the Sunrise periods currently...more