Anyone who has ever browsed Instagram® or TikTok® (or any parent with phone-addicted kids) realizes that music is an integral part of short-form video social media. Content creators record a few minutes or even a few seconds...more
11/9/2023
/ Advertising ,
Affirmative Defenses ,
Brand ,
Copyright ,
Copyright Infringement ,
Copyright Litigation ,
Fair Use ,
Influencers ,
Instagram ,
Music ,
Music Industry ,
Musical Sound Recordings ,
Online Advertisements ,
Social Media ,
Social Networks ,
Sony ,
Terms of Use ,
TikTok
In brief: The FTC has sent hundreds of advertisers (including high profile retailers, manufacturers, agencies, and other large businesses) across assorted industries a Notice of Penalty Offenses. The Notice warns recipients...more
10/22/2021
/ Advertising ,
Endorsements ,
Enforcement ,
Enforcement Priorities ,
False Advertising ,
Federal Trade Commission (FTC) ,
Influencers ,
Marketing ,
Notice of Violation ,
Social Networks ,
Unfair or Deceptive Trade Practices
The Federal Trade Commission (FTC) has unequivocally signaled this month that compliant endorsements on social media remain a high priority for this US consumer protection agency because endorsements carry weight and affect...more
It is often considered difficult for endorsers to make appropriate disclosures of their paid partnership with a brand within the confines of social media. Instagram has announced it will try to help make disclosures around...more