Baltimore Local Program Recap: Small to Mid-Sized Law Firms Think Tank: Part III (Collaborative Business Development: What Opportunities Exist?)

Hudson Cook, LLP
Contact

It is no secret that business development is an integral part of running and growing a successful marketing department. However, obstacles such as man-power, leadership buy-in, attorney’s willingness to participate, and departmental business development knowledge/experience can make this difficult – especially at small to mid-size firms.

Attorneys need to be involved in their associations and organizations beyond their baseline membership. Marketing and business development teams should encourage them to join committees, write articles, seek out speaking gigs, attend both educational and networking events, and co-sponsor events with other professional services firms to create strategic partnerships and referrals.

LOADING PDF: If there are any problems, click here to download the file.

DISCLAIMER: Because of the generality of this update, the information provided herein may not be applicable in all situations and should not be acted upon without specific legal advice based on particular situations.

© Hudson Cook, LLP | Attorney Advertising

Written by:

Hudson Cook, LLP
Contact
more
less

Hudson Cook, LLP on:

Reporters on Deadline

"My best business intelligence, in one easy email…"

Your first step to building a free, personalized, morning email brief covering pertinent authors and topics on JD Supra:
*By using the service, you signify your acceptance of JD Supra's Privacy Policy.
Custom Email Digest
- hide
- hide

This website uses cookies to improve user experience, track anonymous site usage, store authorization tokens and permit sharing on social media networks. By continuing to browse this website you accept the use of cookies. Click here to read more about how we use cookies.